In Rants | Tags: ads, advertising, crass, harvey norman, obnoxious | | December 1, 2008
Harvey Norman Superstores in Ireland are performing catastrophically but they’re stuck here now because “the investment is too big to pull out”.
Gerry Harvey - CEO Harvey Norman
Is there a teeny weeny chance that their in-your-face, obnoxious, crass, shouty radio and TV ads might have contributed to their stores doing so badly in Ireland? If they were not performing well, surely at some stage somebody would have thought about reviewing the type of advertising they do here. But no, we continue to be subjected to the same appalling advertising campaigns they’ve stuck rigidly with since they came here sometime in the 1980s.
Oh, and it’s probably not a great idea either to compare the economic downturn to our “potato famine” and to say that charity is like “helping a whole heap of no-hopers to survive for no good reason”.
http://www.independent.ie/national-news/harvey-regrets-his-norman-invasion-1554688.html
http://blogocrats.wordpress.com/2008/11/22/charity-begins-at-home-but-not-at-some-retail-outlets/
5 ResponsesLeave a comment
Totally agree with the advertising campaign. Irritating at the best of times. However they also have the worst till system in the world. I regularly look around the store but would never buy anything as you have to stand around at the till for about 15 minutes for even the smallest purchase! Name, address and all that, and then the stupid printed receipts?
I’ve never actually bought anything from them – I blame their advertising
I have noticed that there are a number of other stores in danger of closing down and in the case of some that I am familiar with I would say that they are not up to the standard of their competitors in one way or another, so have no chance of keeping their heads above water in leaner times.
I suppose you could say that the recession is separating the men from the boys.
Would ‘CEO Katie Page’ please tell us what the f**k Harvey Norman’s pathetic sales performance in Ireland has to do with ‘the potato famine’?
Duh! Harvey Duh!
Good Post! Nothing makes me switch station faster than those stupid adds – wouldn’t be caught in one of the stores.
The voiceover sounds like someone with a BAD case of constipation … No! Harvey, No!